ARCH 8821 MG Special Topics in Architectural History and Theory 'Public' Space: Questions, Configurations and Adventures Fall Term 2002 4:30 - 6 pm T-Th Room 107 ASSIGNMENT TWO Please visit these websites: Barbara Kruger: http://www.artcyclopedia.com/artists/kruger_barbara.html http://www.rgj.oxy.edu/news/kruger.html http://www.coagula.com/kruger.html Take some time to review these sites, particularly Barbara Kruger's work. For your next journal entry, focus on advertising in the public realm, physical and digital. You might identify a neighborhood [your own] a highly trafficked public area [metro station, etc.] or a website. Identify at least three sources of advertising/propaganda which target specific social groups (one should reflect a target audience which is marginalized.) Identify traits associated with each social group only through the advertisement first, and then expand the analysis to include your own commentary. Speculate on subliminal intents. How does the media shape and influence the formation of different social classes? Which groups are consistently excluded from 'mainstream' advertising? To what degree does advertising influence your clothing, musical taste, opinions? Who controls these media outlets, does the media discriminate or contribute to false assumptions or constructions regarding social groups? In your opinion how powerful is the media?

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